The Shadow
CLIFTON FORGE, Va. (VR) — Clifton Forge residents are invited to be part of an exciting new chapter
in the town’s story at a special Branding Reveal Celebration on Wednesday, January 28,
beginning at 5:00 p.m. in the Historic Masonic Theatre’s Auditorium.
This free, community-wide event will introduce Clifton Forge’s new logo and tagline, along with
a full brief presentation of the town’s refreshed brand — including colors, fonts, messaging,
and creative examples that reflect the spirit, history, and character of the community.
Attendees will get a behind-the-scenes look at how the new branding was developed (with
input from community round table discussions) and how it can be used in countless ways to
represent Clifton Forge — from businesses and organizations to events, marketing materials,
social media, signage, and more. The presentation by Aaron Arnett from Arnett/Muldrow &
Associates will highlight how the brand honors the town’s rich past while offering a flexible,
modern identity designed to support its future.
Following the presentation, the celebration continues in the Underground, where guests can
enjoy cake and punch, explore merchandise samples, participate in a giveaway, take home
free items, and gather ideas and inspiration for putting the new branding to work across the
community.
“This is more than a logo reveal — it’s a celebration of who we are and where we’re going,”
organizers say. “The new brand captures what makes Clifton Forge special, and this event gives
everyone a chance to see how it can be used to tell our story in fresh, creative ways.”
All residents, business owners, community leaders, and friends of Clifton Forge are encouraged
to attend and take part in this milestone moment for the town.
Event Details: Historic Masonic Theatre, Clifton Forge, Wednesday, January 28, 5:00-6:00pm,
Brand Reveal, Community Celebration, Refreshments, Inspiration.
This project was made possible by a grant to Clifton Forge Main Street from the Department of
Housing and Community Development, with match support provided by the Town of Clifton
Forge.
For more information, check on the Town website or the Community Gathering Facebook page.
